The dates for the second Babywearing Week Down Under are April 8th- 14th 2024
Babywearing Aotearoa and the Australian Babywearing Assn have joined forces to launch a new babywearing week unique to Australia & Aotearoa. Babywearing Week Down Under will be celebrated across Australasia for the second time between Monday 8th April to Sunday 14th April 2024 after a successful week of celebration in 2023.
Our first Babywearing Week Down Under was a week filled with babywearing events such as sling walks, coffee groups, Kangatraining pop-up classes, photo challenges and giveaways. It was a week to highlight how fabulous babywearing is and how it helps not only our parenting journeys, but it also can lead to you finding a wonderful community of parents around you.
It was great being able to celebrate during the warmer months and in term time making it easier for our volunteers around the country to run events and get out into the community. It is also clear of the New Zealand Baby Expos and Shows which are very busy times for retailers. It allowed us to introduce more of our babywearing groups around the country, highlight our babywearing consultants and celebrate the baby carrier stockists who are committed to not only providing families with quality baby carrier options, but to also educate parents on how to correctly use them.
Babywearing Week Down Under 2024 will be celebrated by local babywearing groups, babywearing consultants and families who carry their little ones. It also gives retailers an opportunity for in-store and online marketing of their baby carrier range and expertise.
For retailers without babywearing staff or consultants in your team, Babywearing Aotearoa can connect you with local baby carrier experts who you could discuss joint events or activity in your store.
For babywearing groups, consultants and other industry professionals, please start thinking about your plans! We will be happy to help promote your activity.
NZ has previously followed the US babywearing week (which usually fell in the October school holidays) and the European event falls in the NZ Winter. Neither of these times were ideal for a week largely relying on volunteers running often outside events in the community. Babywearing events and celebrations will not be held in October this year, instead efforts are going towards the March 2024 Babywearing Week Down Under.
Pop it in your diaries, Babywearing Aotearoa will be happy to support you in any way we can!
Babywearing Week Down Under is be sponsored in New Zealand by Little Bird Brands - distributors of international carrier brands Boba, Beco and Love Radius.
For more information, please contact us:
Babywearing Aotearoa
hello@babywearingaotearoa.co.nz
Coralie Archer – National Coordinator
Retailers:
To register your interest in activity in your retail business, please email us - hello@babywearingaotearoa.co.nz
Babywearing Groups:
Please contact Coralie or connect with us through Facebook
